3 Reasons Why Menchie’s is the Largest Self-Serve Frozen Yogurt Franchise in the World

June 3, 2014

As the largest self-serve frozen yogurt franchise, Menchie’s stands out

Frozen yogurt is definitely enjoying its time in the spotlight; it seems to be everywhere. In a crowded field, though, Menchie’s has far outpaced the competition to become the largest self-serve frozen yogurt franchise — and the one that has the infrastructure in place to outlast the rest.

Anyone interested in buying a frozen yogurt franchise has to figure out which is the best. We know you’re doing your research, and you’ll make your own informed decision. To help you understand why we stand out as the clear leader in the field, we have outlined three reasons our brand has grown from a single location in 2007 to hundreds of franchises across the globe.

1. Guest service. From our signature pink-and-green interiors and our interactive chalkboards to our inviting policy of unlimited samples and our policy of greeting every guest with a smile, Menchie’s was created just for guests. We create a space where people can take a break from their day-to-day routines and have a good time with family, friends and a great frozen dessert. Focusing on our guests is key to our not-so-secret winning formula that has made us into the largest self-serve frozen yogurt franchise in the world, with more than 400 locations on 6 continents, in 15 countries and 37 U.S. states.

2. Operational excellence. We have assembled a team that understands what it takes to manage and grow a brand on a global scale. We have people who understand the big picture, and we have people who work on the details. We have marketing and business support in place for our franchisees. We’ve outlined a path for franchisees to follow to help them grow their enterprises. We’ve worked hard to make sure our frozen desserts are exceptional, sourcing our milk from a single family-owned dairy in California and earning the Live and Active Culture (LAC) seal from the National Yogurt Association. We were recently recognized as No. 1 on “Franchise Times’ ” prestigious Fast & Serious listing, which ranks franchise systems based on growth and staying power.

3. Corporate culture. Does every guest leave Menchie’s with a smile on their face? Yes, if we’ve accomplished our goal. We have that same goal for our franchisees. We want you to have fun owning a Menchie’s. You cannot be in the business of selling smiles unless you smile first! Of course we take the business side of things seriously; our success in that area is the reason we continue to grow so rapidly. But above all else, we look for franchisees who are passionate about making people smile. Those people are going to fit in well with the Menchie’s team. We’d love to welcome franchisees with business experience and an entrepreneurial spirit, but only if you genuinely love being around other people and making them happy.

Other frozen yogurt franchises may be good, but only one can be the best. At Menchie’s, that has always been our goal — and it will always be our goal. We know being the “best” at something is a somewhat subjective judgment, but only one brand can be the largest, and that brand is Menchie’s. We’re proud of that, and we want to add more people to our team who will share our passion for being number one.

Learn more about Menchie’s

We consider ourselves ambassadors of frozen yogurt as we spread our brand of smiles across the globe. It’s a big mission for a company that started with one store in Southern California in 2007 and has grown into the largest self-serve frozen yogurt franchise in the world. As a leader in the frozen dessert category, Menchie’s offers the advantage of an internationally renowned brand with a proven track record as a profitable franchise.

To start a conversation about what it takes to be a Menchie’s franchise owner, please fill out the form at right, or call us at 818-708-0316. You can also learn more about Menchie’s at the research section of our website. We look forward to hearing from you!

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