What’s the secret to Menchie’s Expansion?

December 10, 2013

Menchie’s has grown from one location to the largest self-serve frozen yogurt franchise in the world.


Just six years ago, the first Menchie’s location opened its doors. Today, smiles are being shared at more than 360 locations spanning five continents, 14 counties, 11 languages and 35 U.S. states. Smiles truly do cross borders, oceans and languages.

This phenomenal growth has been under the leadership of our CEO Amit Kleinberger. He recently told FastCasual.com the secret to our rapid expansion: “Growth is a result of doing the right thing at the right time with the right people. If all those things align, that’s when magic happens.”

With stores opening in Pakistan, India, China and UAE as well as around the U.S. in recent months, we think you will agree there’s magic happening at Menchie’s.

Over the past six years, we have proven to be the leader in the frozen dessert category. We have received awards and accolades from Restaurant Business Magazine, Entrepreneur magazine, Forbes and Harvard Business Review. This has led to partnerships with Sony, Universal and Disney. We were chosen as the first and only concept in the frozen dessert category to be featured on CBS’s Emmy-award winning TV show, Undercover Boss.

As an internationally renowned brand with a proven track record, we are attracting quality investors, entrepreneurs and powerful business owners as franchisees. Today, we have master franchisees in seven countries. Our franchisees are making money while having fun and making the world a better place. Focusing on our guests, creating an inviting environment and making sure every guest leaves with a smile has proven to be our winning formula.

To learn more about becoming a franchisee for the largest self-serve frozen yogurt franchise in the world, please fill out the form at right, or give us a call at 818-708-0316. We look forward to hearing from you!


Tags: ,

Leave a Reply

Your email address will not be published. Required fields are marked *